Ksubaka
Mini Games for Playspots in Supermarkets & Stores
Moments of Joy for Shoppers
What is Ksubaka?
Ksubaka is a technology & data company using the language of games to transform the way brands & retailers engage shoppers at the moment of truth in-store.
Ksubaka works with some of the world's leading retailers (Tesco, FairPrice, Coles, etc) and brands (Coca-Cola, Colgate, Dove).
They have deployed 8000 playspots in 1500 stores from 130 cities in 5 countries: United Kingdom, China, Vietnam, Indonesia & Singapore.
How it Works
Technologies
Mobile: Unity
Solution
Activation
Appealing layout next to the products
Engagement
Brand and product awareness throughout the game
Conversion
Pairing with phone to offer rewards
Game Example
Nutrition Quest: Move the child left or right to absorb milk nutrients and avoid harmful processed food.
Game Example
Ninja Fruit: Slice the oranges and prepare your fruit drink as quickly as possible.
Other Case Studies
